Over four years have gone by since Proton began its official partnership with Geely. Among the earliest promises at the time were: to return the national automaker back to profitability; to unseat Perodua as the …
– to support with new modelsNow, under the newly announced Smart Geely 2025 roadmap, Geely plans to achieve a global sales target of 3.65 million units, and it will do so by entering new markets and launching more than 25 new electrified smart vehicles.
In the announcement, Geely also reaffirmed its goal to offer continued support for Proton to make it the number one automaker in Malaysia, and the top three in the ASEAN region. So far, the Proton-Geely tie-up has lived up to the promise of, Geely’s new powertrain brand that includes a new modular hybrid powertrain platform dubbed Leishen Hi-X. There’s also other high-efficiency products such as a new hybrid transmission, dedicated hybrid engines, and a new generation E-Drive motor.
Expect the Leishen Power technologies to provide ultra-reliable hybrid vehicles, around 200 km of pure electric range for plug-in hybrid vehicles, and a number of series hybrid cars with range extenders. Some of the powertrains are even capable of firmware-over-the-air updates, so this is truly cutting-edge stuff.
Whether or not Leishen Power will find its way to Proton models remain to be seen. But as we’ve learned, the R&D for Proton’s long-running CamPro engine has ended, and the automaker isthat was developed by Volvo and Geely. This gives Proton the opportunity to enter markets with higher regulatory requirements and stricter emissions standards., it’s safe to finally say that the Malaysian automotive landscape is at the cusp of a major evolution.
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