The prospects for an increase in tourist flows between Italy and Japan were the focus of a conference organised in Tokyo by the ministry of tourism and the Italian Tourism Agency (ENIT) on the occasion of the Japanese stage of the world tour of the Amerigo...
The prospects for an increase in tourist flows between Italy and Japan were the focus of a conference organised in Tokyo by the ministry of tourism and the Italian Tourism Agency on the occasion of the Japanese stage of the world tour of the Amerigo Vespucci and of Villaggio Italia, the multi-year travelling exhibition of Italian excellence that is accompanying the Vespucci in the major ports of five continents.
The event saw the participation of major Japanese operators and sector experts with whom Italian Ambassador to Tokyo Gianluigi Benedetti analysed the most recent data on flows from and to Japan which, he said, attest to"a full-blown renaissance of tourism, favoured by the resumption of direct air links between Tokyo, Rome and Milan, operated by ITA Airways and All Nippon Airways".
Ambassador Benedetti also recalled that 2023 saw a peak of 131,000 Italian arrivals in Japan, a record figure confirmed by this year's trend, and that the flow of Japanese tourists to Italy has also boomed with"absolutely doubled numbers with respect to 2022 and stays that have become longer, with hotel presences actually tripled, reaching 440,000" ENIT presented to the operators a schedule of the main events planned in Italy for the rest of 2024 and for next year.
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